Digital marketing to investors isn’t much different than marketing products or services to customers but it can have a profound impact on a company’s valuation.
In this episode, we discuss the power of digital marketing in investor engagement and investor relations. From first impressions to ongoing engagement, Jason dives into tips, tricks and tactics of how to land a great online impression with investors.
As well, we get into discussion of retail investors and the liquidity they can bring. As quoted from the NASDAQ – “liquidity is king” – and a strategically executed digital investor program can reach and engage investors that could take your company to the next level.
At the time of recording, Jason was also in the process of merging his company. You can now find his site at UltimateIR.com
Jason Hilton on: